By Scott Osborn – ASE Master Technician, Author of “Making Smart Choices“ I woke up in the middle of the night thinking of this. Imagine this: You sit down at a restaurant, and instead of handing you a menu, the waiter starts rattling off the restaurant’s offerings. You would expect they would at least start with appetizers, […]
By Scott Osborn – ASE Master Technician, Author of “Making Smart Choices“ The “I’ll Call You Back” Bottleneck is Costing You Thousands. As a shop owner, you know the drill: A technician finds a critical brake issue at 10:00 AM. The Service Advisor calls the customer at 10:15 AM. No answer. Voicemail left. The customer calls back […]
By Scott Osborn – ASE Master Technician, Author of “Making Smart Choices“. Scott is an ASE Master Tech with 50+ years of experience helping shops grow through better communication. As an ASE-certified Master Technician with over 50 years in the automotive industry, I’ve seen the same struggle in countless shops: the “stagnant ARO.” If your Average Repair […]
By Scott Osborn – ASE Master Technician, Author of “Making Smart Choices“ Is your auto repair shop reaching its full potential? In today’s competitive landscape, simply providing excellent service isn’t always enough. To truly thrive, you need to understand your business’s performance, identify areas for improvement, and implement strategies for growth. Waiting for your Accountant to review […]